Hot off the Presses.

I might be the first social media manager to say this, but not everyone needs social media management. Some people are actually really freaking good at running socials on their own. But after being in the social media industry for close to a decade, almost everyone needs help from time to time. The reality is, […]

TikTok is all about anti-aesthetics, but Instagram? Not so much. Instagram is home to the aesthetic feeds. And while people are craving authenticity and leaning more and more into messy creativity, they’re doing so in a way that remains aesthetically pleasing. Now, we’re not saying you need to spend hours optimizing your feed. Because the […]

If you’re reading this blog, it’s likely you’ve stumbled upon the bittersweet realization that social media isn’t just for selfies and brunch pics anymore. No siree! Today, social media is the modern-day heartbeat of businesses and creative entrepreneurs around the globe. And if you know a thing or two about marketing, it’s also a fire […]

Over the last year, carousels have been blowing up on Instagram. Not only can you now feature 20 slides in your carousels, but you can also post videos and add music, which earns them a spot in the Reels tab. But, as I’m sure you know, getting traction from an Instagram carousel isn’t as easy […]

Over the last year, Instagram has made massive changes to its platform, opening the door to some of the best Instagram strategies yet! We’ve gotten new features like reposts, a built-in teleprompter for Reels, AI story editing, carousel re-ordering and SO much more. So, how are creators using these updates to their advantage? We’re so […]

If you’re anything like us, you’re constantly on a quest to beat the Instagram algorithm. Which sounds a lot easier than it is, lol. It seems like every other week there’s something new to learn, forcing us to be ready to pivot at any moment. I kinda love the adrenaline rush of it all, though. […]